Houchin Community Blood Bank Participates in National “give” Campaign
In celebration of World Blood Donor Day on Tuesday, June 14, 2011, Houchin Community Blood Bank has developed a local Saving Lives is Always in Style Campaign to tie in with a national marketing campaign organized by the American Blood Centers and Nexcare™, the bandage company. The purpose of the campaign is to draw attention to the need for additional blood donors to meet local and world needs. Houchin is partnering with twelve Bakersfield boutiques to help get out the message that blood donation is fashionable, and more people should start giving today. Kicking off on World Blood Donor Day, through Saturday, June 18th, blood donors at 5901 Truxtun Avenue will receive limited edition “give” bandages with fashion forward graphics provided by Nexcare™, and will also be entered to win gift certificates from the participating boutiques. On Wednesday, June 15, the first 80 donors will also receive a coupon for a free cupcake from Sweet Surrender. Participating boutiques are: Miss Holiday, Kaur, La Coquette, Fashionista, Sweet Surrender, Tangerine, Pappagallo, Fashion & Fame, Bella at the Marketplace, Jezabelle’s, Christine’s, and LoLo’s.
World Blood Donor Day comes at an important time in the calendar year. During the summer months, the nation’s blood supply comes under strain due to fewer donations related to vacation schedules and other seasonal distractions. Schools are also out for the summer and high school students provide 38% of our local blood supply. Even the Department of Defense is scouring the nation for AB plasma to serve our troops overseas. In Kern County we need A-, O+, B-, and O- blood, as well as platelets from all blood types.
“It is interesting to me,” notes Carola Enriquez, Director of Community Development, “that World Blood Donor Day falls on our own Flag Day. It is a great time to stop and consider how lucky we are to live in a nation where we can rely on a safe and ready blood supply from volunteer donors. So many other nations are not so fortunate. We hope this campaign will encourage new donors to join this crucial effort this week when many blood products are in short supply.”
Houchin Community Blood Bank is open Monday through Friday from 9 am to 6 pm, with extended hours until 8 pm on Thursdays. Saturday hours are 9 am to 3 pm. Walk-ins are always welcome, but appointments or further information can be obtained by calling Peggy Smith at 661-323-4222, or by logging onto www.hcbb.com.
World Blood Donation Facts
- More than 93 million units of blood donations are collected globally every year.
- It takes 1% of a nation’s people to donate blood to meet the most basic needs.
- There are 62 nations which can meet their need for blood, and 77 countries which cannot, resulting in unnecessary loss of life.
- Pregnant women and severely anemic children routinely die for lack of blood in some countries.
- There are about 8,000 blood banks in the world today.
- The most developed countries collect 65% of the blood for only 25% of the population
- In nations where there are limited supplies of blood, organ transplants and similar lifesaving operations are not possible because of the amount of blood products they require
More Blood, More Life
More Blood, More Life is the 2011 theme for World Blood Donor Day on June 14, 2011. This theme reinforces the urgent need for more people all over the world to become life-savers by volunteering to donate blood regularly.
World Blood Donor Day has been celebrated since 2004, and is organized by the World Health Organization. Countries around the globe will celebrate with events to raise awareness of the need for safe blood and blood products, and to thank voluntary unpaid blood donors for their life-saving gifts of blood. More information is available from the WHO website at http://www.who.int/worldblooddonorday/en/.