Houchin Community Blood Bank nominated two of its valued community partners for national awards from America’s Blood Centers under their 17th Annual Awards of Excellence program, and both won! KGET TV 17 won the Media of the Year Award from among all media partnerships presented by blood banks of any size, and Outdoor Galore won the Most Creative Blood Drive Award from those submitted by small blood banks like ours for the annual Givin’, Grillin’ and Chillin’ the OG Way Blood Drive.
KGET TV 17 received the highest national media honor for their annual kick-off of the Community Wide Blood Drive (CWBD), staged across the street from the station at “Compassion Corner” in downtown Bakersfield, for seven straight years. This one day drive has grown from 71 to 229 pints. According to the nomination: “The station challenges the public to support the CWBD to ensure we have adequate supplies to get through the end of summer. The kick-off day outside their studios is a high energy happening thanks to their all-day live coverage”. KGET also promotes the drive leading up to the kick-off Monday, then reminds the public that the drive is continuing throughout its run. This year’s KGET TV 17 kick-off of the CWBD is scheduled for Monday, July 28, 2014 from 5:00 am to 6:00 pm.
Outdoor Galore was recognized for organizing the very unique Givin’ Grillin’ and Chillin’ the OG Way Blood Drive developed to celebrate the opening of their ultimate outdoor living store in May 2012. Outdoor Galore organizes fantastic prizes for a donor drawing, a free barbeque, and event t-shirts to celebrate our VIP blood donors. The third annual event is coming up in April, with the mobile drive at Outdoor Galore scheduled for the weekend of April 5 and 6, 2014, from 11-5 on both Saturday and Sunday.
Our sincere congratulations go to these outstanding partners for receiving this recognition from America’s Blood Centers! Videos submitted with the winning nominations are available below.